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1, 2, SNAP-ON MY SHOES! LEXEES.COM DEBUTS, OFFERING
COMFORTABLE AND ELEGANT INTERCHANGEABLE SHOES
Dateline: May 17, 2006 ... New York, NY
Contact Name: Michelle Soudry, The Gab Group
Contact Phone: 561.750.3500
E-mail: msoudry@thegabgroup.com
The shoes include a lightweight comfort heel and three snap-on tops.
Customers have the ability to create over 100 shoes in one.
New York, NY - May 17, 2006 - Lexees.com, a NY based company, has
created a line of clever interchangeable snap-on shoes, pit
pattering into stores this summer. A choice of two lightweight
shoe bases, a half inch flat or two and a half inch wedge heel,
will make their debut in three different colors including black,
brown or deep pink. The shoes will retail for per pair and
will include three choices of tops with a possibility of over 100
looks in one.
"Lexees are the comfort shoe of the future," says company
President Jeff Julkowski. "Empowering women with the ability to
go from casual to dressy in a snap, Lexees are lightweight enough
to be stored inside a woman's purse and make an ideal shoe for
business casual offices and weekend getaways. We view them as the
essential shoe for the 20-65 year old woman this summer."
A former Cole Haan designer was contracted to design the comfort
cushion sole in Lexees shoes. Each shoe base has three side
snaps which accommodate comfy, Neoprene fabric tops called
"Flexees". Flexees are available in a variety of over 100
patterns, styles and colors with everything from a Pucci style
print to crystal and rhinestone studded tops, animal prints and
other expressive styles. Retailers carrying the line will also
be able to offer custom Flexees tops branded with a company logo.
"Many women obsess over coordinating their shoes to each outfit,
but the hobby can be expensive and problematic when it comes time
to store the shoes or pack for a weekend getaway. Lexees enables
you to achieve over 100 looks from a single shoe base, depending
on how many Flexees tops are purchased," says Eda Persampieri,
director of product development.
Lexees interchangeable shoes are expected to ship into retail
gift stores this month.
The retail price is per pair and they are available in sizes
6 through 11 which includes one base and three Flexee shoe tops.
Additional Flexee tops can be purchased online or through
retailers at per pair. Tops may be hand washed and are quick
to dry.
The company is already working on expanding the Lexees collection
to include closed top interchangeable shoes for the winter months
as well as interchangeable shoes for men and more interchangeable
fashion choices for women. For more information on Lexees, visit
http://www.lexees.com or call 800-585-8577.
To view the current catalog or to request a press sample or high
resolution images of Summer and Fall 2006 styles, please contact
Michelle Soudry at The Gab Group at 561-750-3500 or email
msoudry@thegabgroup.com.
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